How To Use Linkedin For Beginners!
When using LinkedIn, you should focus on creating a headline that summarizes your key points. Use critical keywords like “professional” and “entrepreneur.”
You can edit your headline in your Profile. You can also post a long article or link to SlideShare.
You can also use your headline to get recommendations. Make sure your headline includes your most important keywords. This is your chance to stand out from the competition.
Create A Video On LinkedIn
The first thing to remember when creating a video for LinkedIn is that it must be optimized for the algorithm.
The algorithm favors native content, so it’s important to create your video for LinkedIn in this way. This will keep your viewers inside LinkedIn, where it will play automatically in their feeds.
Make sure you also prepare good headlines and descriptions, which will help attract viewers. Include captioning, if possible, so that people who can’t hear the audio can still enjoy your video.
The message of your video must be clear and concise. Make sure to end the video with a clear CTA (call to action).
You don’t necessarily need to ask for a sale, but you should invite viewers to follow you on Twitter or share your content on your company’s website.
To help engage your audience, use topics that will spark discussion. Try to create a storyline so that your video will be more engaging.
Post A Long-Form Article
How to Post a Long-Form Article on Linkedin for beginners?
There are a few basic steps you should follow to maximize the value of your article. First, make sure your article is relevant to the target audience.
You can create long-form articles on anything from personal experiences to ideas.
You can also post a custom image with a caption and use it to share current events, productivity hacks, and recent discoveries.
You can also share industry-related case studies, a detailed client success story, or a product or service brochure.
Next, you should make sure the link is visible to users. LinkedIn has a system that shows a thumbnail and image preview of your link. To avoid this, you can simply remove the thumbnail or image preview.
The algorithm tries to make users stay on the platform so that they don’t leave it. Once you’ve finished writing your article, you can also include an image or a video.
Post A Link To A SlideShare
Using LinkedIn as a marketing platform can help you reach a massive audience and build your brand.
SlideShare is one of the most popular online presentations, earning over 25 million views each month. That’s a lot of exposure, which in turn leads to more followers, increased sales, and networking opportunities.
With SlideShare at the helm, LinkedIn has consistently delivered a superior content experience for members. There are many benefits to posting a SlideShare presentation on LinkedIn.
Unlike a simple blog post, it helps you get your ideas out in front of more people.
It also complements this tutorial, which walks you through the entire presentation process, from writing the content to creating the slides.
And while you may be tempted to post whatever you want, make sure you put your best foot forward.
If your slideshow is too short or contains only a few points that you want to make, it will come across as insincere and a disgrace to the reader.
Get Recommendations On LinkedIn
One of the most common mistakes that people make on LinkedIn is to forget to get recommendations.
Although getting recommendations is not difficult, it is also not easy to get. While it is possible to ask friends and family members for recommendations, this does not really enhance your professional image.
Instead, you should focus on identifying people who have the skills and experience that match your job requirement. After all, your goal is to get recommendations from professionals who can help you build a strong online presence.
To get recommendations on LinkedIn, you need to send a request to people who are connected to your network. Once you’ve sent the request, it will be sent to that person’s inbox.
Be sure to include a personalized subject line so that the person receiving the recommendation is motivated to accept it. LinkedIn also works to prevent spammy requests.
However, if you’re sending a recommendation to someone who isn’t connected to you, it will not show up on their news feed.
Schedule Your Posts
The most effective times to schedule your posts on LinkedIn are in the morning, from eight to ten AM, and in the afternoon, from five to six PM.
During these times, you will achieve a higher organic reach to more people with your posts. However, there is no hard and fast rule on when to post, so make sure you plan your posts in advance.
One of the easiest ways to do this is by scheduling through a tool like Podawaa. Once you’ve selected a time, prepare your post and add any media.
In the “media” section, you’ll find several options for media, including hashtags, UTM codes, and short URLs. To schedule, choose the day and time of the post and click “schedule.”
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