How To Verify Domain Property In Google Search Console Through DNS
Recently, Google announced that Domain properties are coming to the new Google Search Console.
It indicates that you will now have a comprehensive understanding of what is occurring across all versions of your website, including https, http, m, www, non-www, etc.
You are aware that Google treats such versions as entirely different websites. It makes sense from a technical point of view, but for consumers and webmasters, this included too many extra steps.
So it’s really great Google added this feature.
You will need access to your hosting and the ability to create a txt DNS record in order to verify that you are the owner of the domain you are using with Google Search Console.
And by the end of this post, you’ll do this even if you have no idea what a DNS record is.
Checking a Domain’s Ownership Through the Google Search Console
Here’s a video of the procedure in case you prefer visual content:
In order to verify domain ownership, complete the following steps:
- Go to Google Search Console.
- Click ‘Add Property’.
- Choose Domain and enter your domain name:
4. Click ‘Continue’, and you’ll be redirected to the next step.
5. Copy the domain verification TXT record you’ll get:
6. Log into your hosting. I’ll be utilizing cPanel as an example as I’m on GreenGeeks hosting. You can find specific info for your hosting here.
7. Find Zone Editor under Domains:
8. Select the domain that has to be verified and then click the “Manage” button in Google Search Console.
9. Add a record and select TXT as a record type.
10. Fill up the rest of the fields with the following information:
- Valid zone name – your domain name
- TTL – 3600
- Text – your verification text copied in step 3.
11. Once you’ve filled in all the fields, click ‘Add record’ to save it.
12. To verify your account, navigate back to Google Search Console and click the “Verify” button.
Don’t panic if your domain ownership will not be validated immediately away in Search Console. At first, I got this:
It may take your DNS records time to refresh and Google to pick them up. In my instance, the domain was validated in 2-3 minutes. I just tried clicking ‘Verify’ a few more times and here’s what I finally got:
Now, rather than seeing four separate websites, I only see one domain that has been added as a property. In my GSC it appears like this:
Notes and Tips on Domain Properties
- It is possible to add a domain property to GSC which already has several versions of the same website uploaded. So these versions will not be united, they will co-exist with your new domain property. You can see it in the screenshot above.
- If you want to verify domain properties for multiple GSC accounts, you will need to add a separate DNS record for each of these accounts.
- The verification process requires advanced skills and access to DNS records, which means you’ll need to have some back and forth with the clients to get a domain property verified.
- User management for domain properties works the same way as for regular websites: you can add users with different permissions. These users will not need to verify the domain properties they were granted access.
- If you already have your website versions added to GSC, you will not need to wait for indexation and other info to appear. After verifying your domain property, all data will be immediately available in it.
- In every report that you pull from Google Search Console, you will find a variety of distinct URL permutations. For example, here’s a Performance report:
- Keep the old variations of the website in the Google Search Console. They might help to debug issues with displaying wrong website variations in Google search. For example, you might notice, that people click on your non-www version of the website while your canonical version has www.
- If you’re switching from HTTP to HTTPS, have both variations added separately in addition to the domain property. Again, it will make your life easier when you need to see how Google picks up your redirects.
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